The answer proposed by Darrel L. Guder of Princeton Theological Seminary, among others, is that the Christian church in Canada should return to its roots and become a "missional "church. That is, the church should strike out in a different direction; it should reject the cultural forms that carry questionable assumptions about what the church is, what its public role should be and what its voice should sound like and become a "sent" community. The church should stop mimicking the surrounding culture and become an alternative community, with a different set of beliefs, values and behaviours. Ministers would no longer engage in marketing; churches would no longer place primary emphasis on programs to serve members. The traditional ways of evaluating "successful churches"—bigger buildings, more people, bigger budgets, larger ministerial staff, new and more programs to serve members—would be rejected.
This tugs at something in me.